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    News

    July Recapped + What's Ahead @ Pistol Lake

    Pistol Lake Minimalist Tee

    These past few weeks have been pretty bountiful for us and we’re really excited about that.

    Since we’ve released, restocked, and discounted a few products recently, we wanted to do a quick recap to make sure you guys aren’t missing out.

    For starters, we released two brand new products that you've been requesting for a long time - Minimalist Tank Tops and One-Bag Tees.

    Next, we made all of our Face Mask 3-packs 25% off. Perfect timing as many of us are required by law to be wearing face coverings in public settings.

    Finally, we stocked up a whole bunch of our best seller Minimalist Tees in lots of your favorite colors. Make sure you snag a few as we restocked multiple core colors and some summertime-savvy short-runs -- plus, we re-released an old favorite in classic Pacific Fog.

    We’re going to be pumping out more gear here soon and filling the shop a bit more (All-Around Shorts V2.0, new colors of Minimalist Tanks, One-Bag Polos, new Stretch Terry Henleys, etc), so be on the lookout as Fall hits.

    Back In Action: Minimalist Tees

    Pistol Lake Minimalist Tee

    You weren’t dreaming and this is not a drill. Minimalist Tees are back. Believe us, we’re just as stoked as you are.

    As the summer months roll along, restocking these were a huge priority for us – and it’s easy to see why.

    Simply put, our Minimalist Tees are ideal for any occasion. Born from lightweight Eudae, they can be worn multiple times without a wash. Not only will these bad boys protect you from the elements – but from sweat and odor as well!  

    Whether you’re working from home or heading out during a scorcher, throw one on and know that you’ll be ready for anything and everything.

    Today, we refreshed some of our well-loved core colors in Black, Army, Navy, and Heather Gray.

    Snag a few and keep livin’ it up in style this summer. 

    Product Launch: The One-Bag Tee

    Pistol Lake One-Bag Tee

    If you’re keeping track at home, we’ve got the One-Bag Henley and One-Bag Polo – how could we possibly make room for anything else?

    Well, surprise! Today, the One-Bag Tee is ready to be thrown in the mix.

    The One-Bag Tee is exactly what you’ve come to love and demand of our Minimalist Tee – ultra-soft, breathable, sweat-wicking, and odor-resistant – so it’s the perfect fit for pretty much any activity.

    The difference is that this one is crafted from midweight Eudae instead of the lightweight stuff. It rocks a fabric thickness similar to our Cotton Crew Tee, so it provides more protection from the elements, yet feels 10x softer.

    Whether it’s not quite hot enough for the thinner gear, you like a little more weightiness to your tees, or you want the softest version of Eudae wrapped around your torso, this newcomer is the answer.

    We're releasing One-Bag Tees in six core colors: HunterHeather GrayCharcoalBurgundyNavy, and Black.

    Outfit Your WFH Squad in Bulk

    Pistol Lake WFH Bulk

    For a bit, working from home seemed odd. However, it’s now firmly become the new normal.

    As the world changed, many discovered a brand-new groove by making the changes they deemed most necessary. Maybe you got a new desk, an extra monitor, or even a fancy keyboard – anything it takes to get the job done, right?

    Admittedly, all those things are great, but it’s time to start thinking long-term about your team. Comfortability reigns and nothing beats our collection of snazzy work-from-home-ready gear. Whether you’re on-call or making a big presentation, you need to look and feel your best.

    By popular demand, we're offering our gear in bulk with or without logos. Snag logo'd or non-logo'd swag for your squad and watch as their comfortability (and productivity) rise.

    Introducing 3-Packs of Minimalist Tees

    Pistol Lake Minimalist Tee

    It’s easy to get caught up in the vicious clothing-swap cycles of summertime. You sleep in one shirt, then throw on another to walk the dog, plus there’s that quick bike ride and a solid workout to get in... and, before you even realize it, you’ve worn four different shirts before noon.

    Luckily, we’re here to help. The Minimalist Tee is our modern-day solution to this modern-day problem. These flagship staples rock antimicrobial and sweat-wicking properties, so you’ll be ready for whatever the day throws at you – even if it’s odor. 

    In order to spiff up that wardrobe, we’re launching a limited-time 3-pack of Minimalist Tees for $140 (normally $165). 

    Head to the shop, snag three Minimalist Tees and use code 3TEES – we’ll handle the rest.